Google isn't going to give up its position of King of the Hill to Facebook without a fight. Once upon a time, Microsoft was the cool company to work for; they dominated the computer world. Then, Google came along and displaced Microsoft. Google was the undisputed heavyweight champion of the Internet for quite a few ... [Read More]

Google is doing it again. Just as the dust has begun to settle from their Panda update, Google is updating its search algorithm once more. The latest update, which was announced on November 3, 2011, aims to place even more weight on fresh results. In its own words, Google says: “If I search for olympics [sic], ... [Read More]

Imagine for a moment that you are an account rep with the YouTube division of Google. Your bosses have been telling you something like, “Big companies still spend 38% of their advertising budgets on television commercials. We need a bigger slice of that pie!” Out you go to various meetings with prospective customers. How will ... [Read More]

You might be an awesome dentist, one heck of a restaurateur, or the toughest trial lawyer in three states. That doesn't mean, however, that you're qualified to write your own website content or blog. Yes, you might know your field inside and out. You might have gotten straight As in every English or writing course ... [Read More]