How important is fresh web content to your site? We can give you 40 reasons why the success of your Internet marketing and your ability to generate website traffic depends upon your ability to keep your content fresh. Every 60 Seconds On and Off the Internet... 1. 20,000 new posts are posted onto tumblr. 2. 12,000 new ads ... [Read More]

“Passive income” sounds so promising. All you're supposed to do is build a semi-decent website, do some auto-posting to Facebook, Twitter, and other social media sites, then you can sit back and watch the revenue roll in. The “passive” in “passive income” is everyone's dream; the idea that you can earn money without having to ... [Read More]

Is your business blogging leading to the incredible website conversions that blogs seem to promise? Do you find yourself carefully crafting a blog post, only to realize later that no one is reading it? There might be a good reason for the failure of your blog. Put simply, it could be that your blog is ... [Read More]

Marketing executives are all very interested in analyzing their marketing ROI figures, yet it turns out that in key areas such as public relations and social media marketing, these marketers find measuring ROI to be a very difficult task. A recent survey by Ifbyphone demonstrated just how difficult marketers find it to measure the results ... [Read More]

Branding expert Martin Lindstrom recently wrote an article for Fast Company offering advice for teenage entrepreneurs. With the ready-to-take-over-the-world attitude they often possess, teens make natural entrepreneurs. These days, the current technology environment has given teens an outlet for their entrepreneurial passions that go far beyond mowing lawns. With little more than a native sense ... [Read More]

Does your Facebook page draw the eye – literally? The ever-helpful Mashable.com wanted to know whether or not people actually look at various social media marketing messages, so they recently hired EyeTrackShop, a company that runs eye-tracking studies for advertisers, to find out. What Mashable.com learned might teach you something important about what's happening on your social ... [Read More]

It seems like Google has been updating everything lately. From Google+ to the new look/feel of Gmail, Google's been working hard to show that it's still the #1 search engine for a good reason – not to mention that it desperately wants to take back the “#1 Website” title from Facebook. The latest Google service to ... [Read More]

Has your business yet taken the time to consider the impact of mobile devices browsing through your website? If you haven't, it's high time to think about a mobile web marketing strategy, including website optimization for smaller screens and changes in search optimization. Here are two points to think about when it comes to mobile ... [Read More]

Google isn't going to give up its position of King of the Hill to Facebook without a fight. Once upon a time, Microsoft was the cool company to work for; they dominated the computer world. Then, Google came along and displaced Microsoft. Google was the undisputed heavyweight champion of the Internet for quite a few ... [Read More]

Google is doing it again. Just as the dust has begun to settle from their Panda update, Google is updating its search algorithm once more. The latest update, which was announced on November 3, 2011, aims to place even more weight on fresh results. In its own words, Google says: “If I search for olympics [sic], ... [Read More]